How to succeed when using leaflets and flyers
This may sound familiar, and you'll be right. It's about using space wisely, make sure you have enough space to build up your story, be professional with your content and look creditable.
Flyers make great lead generators, we have our promo flyers available in batches of 5k upwards, if you need to talk to the masses this is the right product for you.
It's about getting more business and it's not just a numbers game. Remember, the quality of what you say works the same as if you are face to face with someone. You'd talk to them in a language that they understand, cut out your jargon, understand their needs, give an example (benefit) of why your better or stand out from your competitors, use a testimonial. Gain their trust, remember, remember to tell them what you'd like them to do... give you a call, make an appointment or buy from you!
That's the story your flyer needs to portray...
Persuade, engage and entice your target audience and then ask them to buy.
More marketing tips...
Don't scrimp on size, do you read things that are busy? Trim back your content and make the story snappier and relevant, or consider, a larger product. Even consider focusing and targeting more than one message. Test your market and see what works, these 5k batches are great for testing a larger campaign.
If you'd like help planning or copywriting your piece, we can offer you as much or as little help as you need why not request a call back from our creative team.
Flyers
Flyers - shaped, creased and cut-out
How do i decide between leaflets or flyers?
Leaflets are paper products 100gsm up to 170gsm, they are best distributed in another product, like a magazine, newspaper. They often get crunched up if they are delivered singularly by hand.
Flyers are lightweight boards, 250gsm and 280gsm, they are more rigid, can be mailed as a single piece and meet royal mail requirements to just have a stamp on and have greater flexibility to be distributed by hand.
To compare pricing and options available for leaflets and folded leaflets click here (link to pages)
What is best for me?
If you're bamboozled with options let our creative team work out what offers you great value and most of all, look to give you the response rate that gives you the return on your marketing spend, don't hesitate, request a call back from our creative team.
